An important part of building your brand is creating a narrative for how you want to be known and making sure others understand that narrative. You want to be sure that when someone introduces or refers you, they are able to highlight those values, ...
6 Interview Tips For New College Grads
Spring is upon us which means many new college grads are hitting the job market in search of their dream job or at least an entry level job that will pay the bills. In addition to competing against fellow grads for open jobs, you'll ...
Are you hiding the good stuff?
Personal branding and reputation management are about promoting that which is authentic, compelling and relevant to a target audience. However, more and more I notice people “cleansing” their online profiles, scrubbing out all personality from their resumes and watering down their ...
Spring Cleaning: Dust Off Your Personal Brand
Life (and business) are busy these days! Most of us are pulled in so many ways, on a daily basis, that it’s amazing we get anything accomplished. This time of year we hear a lot about Spring Cleaning: Change out your winter clothes for summer, dust ...
My Gratitude Project
Following is a very personal post from me to you. I am sharing this with you because I believe I should. Initially, when I embarked on this project I thought I would keep it to myself -- a personal journey. I didn't want anyone to misconstrue my intent or question my motives. The more I've ...
Can March Madness help your personal brand?
I admit it. I had to Google the term "March Madness” to understand what all the anticipation was about*. I love sports like the next person, but I’ve never truly understood all the excitement around March Madness. Passionate sports fans everywhere are filling ...
If you could turn the clock back, what would you do differently?
Let’s say you woke up tomorrow and everything you had worked hard for, created and built in your career was gone (not family and children but your work)? You have no degrees or certifications, and that career ladder has yet to be climbed by ...
Hate your job? Tips for personal branding during a transition
This article appeared in my February 2013 corporate and personal branding newsletter. We received such positive feedback that I wanted to share it with you here! Be sure to sign up for my newsletter if you'd like to receive this information sooner. With the unemployment rate hovering at 8%, those who have a job should, in ...
Looking for love in the wrong places (personal branding)
With Valentine’s Day approaching, many of us have love on our minds. In personal branding and reputation management, finding validation, approval and even love is important. We are human beings, after all, and as Maslow noted in his book, “Motivation and Personality,” love and a ...
If you played in the Super Bowl, who’d cheer for you?
Building fans for your personal brand With Super Bowl XLVII now behind us, I am reminded of the importance of creating fans, cheerleaders and advocates who help build our reputation and personal brand. As we saw in the ...